Latina-owned PR agency that’s breaking barriers between general & multicultural markets to reach Bonitas of all backgrounds. They work with influencers, non-profits, and for profit companies of all races and backgrounds. Find some of the Latina small businesses they have helped.
The Bonita Project is a Latinx-owned media agency that strives to break barriers between general and multicultural markets to reach Bonitas from all backgrounds.
It all started with a bubbly logo printed on a white tee, and since then our beloved logo has become a favorited symbol amongst our Bonita community.
We invite you to join our #BonitaGang by sporting one of our pieces this season.
Peruvian-American publicist Danielle Alvarez had one thing in mind when she launched her boutique PR agency The Bonita Project: Working with major companies to bridge the gap between general and multicultural markets in order to effectively reach all women. “Today’s ‘General Market’ is the Multicultural Market,” she noted in a statement. Part of Alvarez’s strategy for The Bonita Project is also seeking out influencers and brands in other countries. Since launching her own agency in 2018, the Miami native has had Clinique, Bobbi Brown, and Farsali on her roster of clients. To support, you can follow @thebonitaproject on Instagram and support using the hashtag #IAmBonita.